ABOUT & RESUME
Sofia is a bilingual (English & Spanish) designer from Center Valley, Pennsylvania. She graduated from the Maryland Institute College of Art (MICA) for graphic design and creative writing, which is 3rd among the top 50 design schools and colleges in the US.
Through college, she worked on brands like ArtsQuest, where she created collateral for the largest free, non-gated festival in the nation. From there, she worked for Olympus, where she wrote content and created internal and customer-facing material for their medical equipment. Sofia was also a designer for Breastcancer.org, where she built the Breasthealth.org website. Lastly, before graduating she worked for Oppenheimer & Co. Inc. as a freelance designer.
After graduating, she moved to North Carolina to pursue a career in advertising working at MullenLowe. She spent her time there creating designs, branding, and art directing for clients like Ulta Beauty, E*Trade, Burger King, The North Carolina Education Lottery, United Concordia Dental, Nuveen, Sister Schuberts, Marzetti, New York Bakery, Hanes Hosiery, L’eggs, Maidenform, Addyi, and Upstream.
From there, she relocated to NYC and accepted an offer with TBWA\Chiat\Day NY to work with a startup within the company called BIOS. BIOS is a full-service creative agency built on the principles of cross functional people, agile process, and custom tech to fuel audience driven marketing. Sofia is designing, art directing, illustrating, animating,
constructing, and more for Conagra Brands. She's been working on brands such as Slim Jim, Orville Redenbacher’s, Hebrew National, Swiss Miss, Chef Boyardee, Reddi Wip, Hunt’s, Angie’s Boom Chicka Pop, and many others and loving every minute of it.
Through it all, Sofia maintained a freelance side hustle. Creating logos, full brand identities, illustrations, and the like for an array of clients, she manages to stay busy. Sofia continues to progress her passion for art and design while surrounded by talented creatives and dogs. Dogs are inspiring. She really loves dogs.